Ancient wisdom • Modern technology • Nordic-adapted solutions
Where technology enhances human connection, not replaces it.
Feather & Flow makes movement accessible and transformative through expert-led Yoga, Pilates, and Yogalates practices. We combine ancient wellness wisdom with modern understanding of body mechanics to help individuals in the Nordics thrive through every season — building strength, balance, and resilience in body and mind.
To become the Nordic's leading tech-enabled wellness platform — where AI-powered personalization, immersive experiences, and human expertise unite to create holistic well-being solutions tailored to the unique rhythms of Northern life.
Principles that guide everything we create.
Technology enhances, never replaces, human connection and expert guidance.
Solutions designed for long winters, midnight sun, and unique Nordic lifestyle needs.
Evidence-based approaches to movement, mental health, and holistic well-being.
Wellness for every body, every age, every goal — no one left behind.
Always evolving, always listening, always improving to serve our community better.
Building a supportive community where everyone feels welcomed, valued, and empowered.
Where we are and where we're heading.
Our Stockholm studio opens its doors, creating a welcoming space for in-person classes and personalized wellness experiences.
Introducing personalized practice recommendations, progress tracking, and AI-powered form feedback to enhance your journey.
Launch of our comprehensive wellness app designed specifically for Nordic life — addressing seasonal challenges, light therapy integration, and mental health support.
Immersive virtual classes and environments that bring nature indoors during long winters, and create healing spaces anywhere.
A comprehensive ecosystem combining AI coaching, VR experiences, community support, and expert guidance — all adapted to the unique needs of Nordic living.
Innovation rooted in wellness science and Nordic needs.
Smart practice adaptation based on your energy levels, seasonal patterns, stress markers, and progress data.
Intelligent scheduling that considers Nordic daylight cycles and your personal rhythms.
Real-time form analysis using computer vision to ensure safe, effective practice at home.
Seasonal wellness programs addressing winter darkness, vitamin D needs, and midnight sun challenges.
Integrated light therapy recommendations synced with your movement practice.
Community connection fighting isolation during long winters through virtual gatherings.
VR nature environments bringing outdoor serenity indoors when weather keeps you inside.
AR guidance overlays for perfect form without constant screen watching.
Virtual group classes that feel like you're practicing together in the same room.
Integration with health devices for comprehensive wellness insights.
Mental health monitoring with proactive support recommendations.
Progress visualization showing your transformation journey over time.
We're building this future step by step, always keeping human connection and expert guidance at the center.
Join Us on This JourneyUnderstanding the unique challenges and opportunities of living in the North.
Long winter nights affecting mood, energy, and vitamin D levels require specialized wellness approaches.
Extended daylight disrupting sleep patterns and circadian rhythms needs adaptive scheduling and support.
Extended indoor periods during harsh weather require engaging at-home wellness solutions.
Nordic emphasis on quality of life aligns perfectly with holistic wellness practices.
Deep cultural connection to nature needs to be maintained even when weather limits outdoor access.
Nordic openness to technology makes it the perfect place for tech-wellness integration.
Start with us today and grow with us as we build the future of Nordic wellness.
